BACKDOOR MARKET
Talent: Ongama Simanskis
Project Date: September 2024
Location: Riga, Latvia
INTRO
IVY for Backdoor Market magazine ELLE.
The name ELLE has deep meaning. In Latvian, it translates to “Hell,” showing the two sides of the fashion industry. On one side, the beauty of glossy magazines and couture. On the other, the problems—fast fashion, overproduction, fleeting trends, and exclusivity.